YOUR ASSOCIATE

Marte Martin Marte Martin is your go-to specialist for all things finance – available online and in person to put you in control of your numbers.

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Need help with the numbers? Book an intro call and let's talk about your needs.


Marte Martin

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Marte Martin Venture Associate

Finance Services

Your Finance Associate

Need help with numbers? Marte Martin is your Venture Associate and on-demand service with a focus on the finance function.

Get the finance support you need when you need it. Without worrying about reporting, governance, or oversight —get support with strategic direction, operational implementation, or both.

Marte Martin Modern finance. Eliminate the need to hire a full-time Financial Manager / Analyst / CFO, and leave your finance function to us, so you can focus on what’s next for your business.

Working side-by-side with you. Whether you need help with setup, planning, analytics, or measuring progress, we work side-by-side with you to put you in control of the numbers.

Our clients and partners are new ventures, growing companies, corporate groups, and other venture-agencies. We adapt our support services as your needs and business evolve.

We fulfill project-based needs, often acting on an interim basis, to help new ventures build great companies. You can also hire on-demand, pay-as-you-go (€75 an hour, base rate).

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MARTE MARTIN

Lastest posts

January 01, 2024

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Marte Martin Venture Associate

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September 05, 2019

The Basics of Managerial Accounting for Startups

As a founder, you need to understand and be able to explain the quality of your company’s growth – including growth loops, the rate of customer acquisition, engagement, churn, and monetisation.

Understanding quantifiable measures (metrics) of performance, growth, and customer behaviour should be a priority for any startup founder and their team. Under conditions of rapid growth, entrepreneurs face unusual paradoxes and challenges, and the management modes required by the companies change.

You can not improve something if it’s not measured. You should be able to translate or interpret everything financially, and the impact on cash flow should be figured out. Forecasts and business plans should be updated on a periodic basis.

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